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5G and your Mobile Strategy

Should 5G impact how you invest in your mobile strategy? - Yes...

5G's Meaning behind the message

As organizations begin to dive into the incredible opportunities which 5G is offering, it is critical that those organizations keep in mind the infamous line delivered by Jeff Goldblum in the movie Jurassic Park…. “We were so busy asking if we could, that we never stopped to ask if we should!”

What is meant by this precisely? If industry has taught us anything, it certainly would be that as we find ourselves with “faster” bandwidth, we often tend towards a mindset of - don’t worry about it - there’s so much bandwidth/memory/disk-space/etc… Thus, sound and solid architectures can fall short. I bring this up only to state that while I’m super excited about 5G’s speeds and vast device connections, it will remain critical that organizations don’t forget the power of edge computing and transmit data responsibly.

Always remember, data transfer cost the user at some level regardless of the speed - it is still “more” data…

5G Access

Coverage! As was the case with 4G, so too is it the case with 5G. For the time being it will be critical for organizations when evaluating their mobile strategy ability to leverage 5G that coverage is a very real consideration today. What is your user’s demographic both physically as well as the likelihood that they currently own a 5G capable device.

Some points to consider when evaluating 5G and your mobile strategy:

  • Does the location my users are most likely in have 5G coverage
  • What is the behavior as our users transition in and out of 5G
  • Are my users not only likely to have, but have a real desire to leverage 5G capable devices
  • How does 5G’s performance impact your organization’s edge computing strategy
  • What is your organization’s data transmission retention, edge storage, and transmission strategy

5G Mobile

“It’s faster!!!!” is what most often what comes to mind when comparing 5G vs 4G. However, an understanding of what exactly "faster" means, let alone how this actually works is rarely a conversation today. So what does 5G mean for your mobile strategy and what are the true inner-workings that you need to know to fully leverage 5G for your investment dollars?


5G Speeds & our customers...

When looking to deliver the best mobile experience to satisfy one of the consumer’s most demanding environments - it is critical you understand when you can make the “fast, more reliable promise” and when to recognize when you’re connected to a slower network. Whether it's the number of potential connected devices or device-to-device (D2D) connectivity/communications - how will your organization take advantage of this latest telecommunications infrastructure and adjust when your user exits the latest 5G coverage?

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